Tarigan UPP. Analisis Peningkatan Brand Awareness Teknik Industri Menggunakan SWOT dan Quantitative Strategic Planning Matrix (QSPM). HASENF [Internet]. 2025Feb.4 [cited 2025Apr.28];2(1). Available from: https://jurnal.unprimdn.ac.id/index.php/hasenf/article/view/6154