RISK CONTROL: A MODERATION EFFECT ON PERFORMANCE OF SMES

Authors

  • Dede Ansyari Guci Universitas Prima Indonesia

Keywords:

book, article, smes

Abstract

On the opinion that the importance of the Indonesian small and medium enterprises and the big numbers of it, it is so very urgent and very important to find the risk control effect on the relationship between government support, training, digital marketing, financial capital and performance of small and medium enterprises (SMEs). This book comes with a number of interesting facts. First, small and medium enterprises are of overwhelming importance in Indonesia, as they account for more than 90 percent of all enterprises outside the agricultural sector, and thus are the biggest source of employment. Second, the support from government for SMEs in Medan is low. Third, Entrepreneurs in Medan are less knowledge about digital marketing. Moreover in the era of globalization and digital era, Indonesia has to prepare the small and medium enterprises to make the entrepreneurs in SMEs can survive for future.

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Published

2024-04-29

Issue

Section

Articles