http://jurnal.unprimdn.ac.id/index.php/Agriprimatech/issue/feed Agriprimatech 2023-10-25T00:00:00+00:00 Dr. Bayu Pratomo, SST., MP bayupratomo@unprimdn.ac.id Open Journal Systems <p>Agriprimatech merupakan kumpulan jurnal yang dikelola oleh fakultas agro teknologi Universitas Prima Indonesia yang mencakup bidang agribisnis termasuk pemasaran produk pertanian, kebijakan publik, sistem agro industri, analisis harga, analisis perdagangan dan analisis ekonomi terhadap organisasi serta kinerja perusahaan.</p> http://jurnal.unprimdn.ac.id/index.php/Agriprimatech/article/view/4159 TANTANGAN PRODUKSI PERTANIAN TERHADAP KELANGKAAN AIR DAN KETERSEDIAAN LAHAN PERTANIAN DI MASA DEPAN 2023-10-08T09:10:26+00:00 Vista Sihombing vistasihombing@satyaterrabhinneka.ac.id Ulidesi Siadari ulidesisiadari@satyaterrabhinneka.ac.id <p><em>This research aims to analyze the challenges of future agricultural production in terms of water scarcity and the availability of agricultural land while exploring strategies that can be applied to address these challenges. The study employs a systematic literature review approach with a sample of 30 journals from various developed and developing countries. These journals span publication years from 2000 to 2021. Further investigation by reading the abstracts of each selected journal was conducted to ensure their relevance to the research objectives.</em></p> <p><em>The research findings indicate that water scarcity and the availability of agricultural land are significant factors influencing the sustainability of agricultural production. The absence of these inputs can have a substantial impact on meeting global demand. Factors such as extreme climate change, land conversion, population growth, and increased demand for agricultural products contribute to water scarcity and the limited availability of agricultural land. Strategies employed to address these issues involve a combination of policy measures and environmental prevention and adaptation strategies, such as wastewater and saline water management for irrigation, the use of superior crop varieties, changes in crop intensity, improved weather forecasting for farmers, and crop diversification. Moreover, to combat the shrinking availability of agricultural land, several strategies can be implemented, including optimizing land-use intensity, increasing the crop yield index, and formulating policies related to land-use conversion.</em></p> <p>Kata kunci: kelangkaan air, lahan pertanian, produksi pertanian,</p> 2023-10-30T00:00:00+00:00 Copyright (c) 2023 Agriprimatech http://jurnal.unprimdn.ac.id/index.php/Agriprimatech/article/view/4160 ANALISIS PERSAINGAN EKSPOR BIJI KOPI DI PASAR INTERNASIONAL 2023-10-08T09:12:10+00:00 M. Fariz Afif Hasibuan farizafif@satyaterrabhinneka.ac.id Hendris Syah Putra hendrisputra@satyaterrabhinneka.ac.id <p><em>Coffee is the main commodity in the plantation industry which has a major impact on the economy. This research aims to analyze comparative and competitive advantages in coffee production. The analytical method used is the Almost Ideal Demand System (AIDS) Model. The results of the analysis show that the price elasticity of countries such as Brazil, Colombia, Vietnam and Indonesia, which are the main source countries for coffee exports, is negative. In contrast, Honduras has positive price elasticity. Thus, if there is an increase in coffee bean exports on the global market, it is estimated that demand for coffee beans from Colombia and Honduras will increase.</em></p> 2023-10-30T00:00:00+00:00 Copyright (c) 2023 Agriprimatech http://jurnal.unprimdn.ac.id/index.php/Agriprimatech/article/view/4182 DAYA SAING EKSPOR PRODUK OLAHAN KAKAO INDONESIA DI NEGARA MALAYSIA PADA MASA PANDEMI COVID-19 2023-10-10T23:30:30+00:00 Ermina Anita Seran ithaseran27@gmail.com Werenfridus Taena weren_ntt@yahoo.com Achmad Subchiandi Maulana achmadsm@unimor.ac.id Boanerges Putra Sipayung sipayung.boanerges@gmail.com <p><em>Processed cocoa products were a source of foreign exchange for Indonesia both before the COVID-19 pandemic and during the pandemic. Malaysia is a neighboring country and Indonesia's strategic trading partner in cocoa and processed exports. This study analyzes export competitiveness and competitiveness factors of Indonesian processed cocoa products in Malaysia. This study uses annual time series data from 2005-2022. This research method uses descriptive quantitative analysis and gravity model analysis. The research results show that there has been a decline in the competitiveness of Indonesian processed cocoa products in Malaysia. The competitiveness of cocoa paste decreased by more than 50%. Domestic cocoa production, Malaysian GDP, and Indonesian GDP influence the value of Indonesian cocoa butter exports in Malaysia. Cocoa butter has shown an increase in export value during the Covid-19 pandemic. Malaysia's GDP and the COVID-19 pandemic have influenced the value of Indonesian cocoa paste exports to Malaysia. Cocoa paste has competitiveness both comparatively and competitively in the Malaysian market.</em></p> 2023-10-30T00:00:00+00:00 Copyright (c) 2023 Agriprimatech http://jurnal.unprimdn.ac.id/index.php/Agriprimatech/article/view/4219 PENGARUH ATRIBUT PRODUK TERHADAP LOYALITAS KONSUMEN BLUE BAND DI MEDAN JOHOR 2023-10-08T09:21:25+00:00 Laura Juita Pinem laurajuitapinem@unprimdn.ac.id <p style="text-align: justify;"><em><span style="font-size: 11.0pt; font-family: 'Arial',sans-serif;">The purpose of this research is to examine the influence of attributes found in Blue Band margarine products on consumer loyalty towards margarine. The attributes to be analyzed in this study are brand image, taste, packaging, and nutritional content. The respondents consist of 100 housewives from the Medan Johor District. The sample was drawn from the population based on calculations using the Slovin method. Data obtained from the respondents were then analyzed using multiple linear regression with the use of SPSS software. The data processing results show that all four independent variables, namely brand image, taste, packaging, and nutritional content, affect respondent loyalty.</span></em></p> <p style="text-align: justify;"><strong><em><span style="font-size: 11.0pt; font-family: 'Arial',sans-serif;">Keywords</span></em></strong><em><span style="font-size: 11.0pt; font-family: 'Arial',sans-serif;">: margarine, loyalty, brand, packaging, regression, Blue Band.</span></em></p> 2023-10-30T00:00:00+00:00 Copyright (c) 2023 Agriprimatech http://jurnal.unprimdn.ac.id/index.php/Agriprimatech/article/view/4244 ANALISIS ASUMSI KLASIK TERHADAP FAKTOR-FAKTOR PRODUKTIVITAS KERJA TENAGA PEMANEN DI PERKEBUNAN KELAPA SAWIT 2023-10-10T07:33:11+00:00 Putrisina Br Tarigan putrisinatarigan@unprimdn.ac.id <p><em>In analyzing productivity, appropriate methods are needed to answer hypotheses in a study. The classical assumption test is an analysis carried out to assess whether in a linear regression model there are problems with the classical assumptions. This research aims to determine the linear relationship between the observed variables. This research uses a qualitative descriptive method with classical assumption tests on productivity with the variables age (X1), salary (X2), and dependents (X3). The results of this study show that the regression model has a normal distribution, there are no symptoms of heteroscedasticity, no symptoms of multicollinearity and no symptoms of autocorrelation with productivity.</em></p> 2023-10-30T00:00:00+00:00 Copyright (c) 2023 Agriprimatech http://jurnal.unprimdn.ac.id/index.php/Agriprimatech/article/view/4265 PENGARUH KARAKTERISTIK PETANI TERHADAP PENDAPATAN PETANI KELAPA SAWIT (Studi Kasus : Desa Lau Mulgab, Kecamatan Selesai, Kabupaten Langkat ) 2023-10-10T07:30:58+00:00 Myrna Pratiwi Nasution myrnapratiwi88@gmail.com <p><em>The aim of this research is to analyze the influence of education, land area, farmer experience, farmer age and number of family on the income of oil palm farmers in Lau Mulgab Village, Selesai District, Langkat Regency. The analytical method used is multiple linear regression analysis with SPSS Version 22 tools. The sampling method uses a simple random sampling technique which means that each element of the population has an equal opportunity to be sampled. The data collection methods used were observation, questionnaires, interviews and documentation. The research results show that the variables education, land area, farmer experience, farmer age, and number of family have a significant effect on the variable income of oil palm farmers (via the F test). And the results of the partial test (t test) show that the variables of education and number of family do not have a significant effect on the income of oil palm farmers in Lau Mulgab Village, Selesai District, Langkat Regency, while land area, farmer experience, farmer age have a significant effect on the income variable of coconut farmers. palm oil in Lau Mulgab Village, Selesai District, Langkat Regency.</em></p> 2023-10-25T00:00:00+00:00 Copyright (c) 2023 Agriprimatech